Incredibly well-done presentation by NYU Professor, Scott Galloway, on the future of business and how to thrive in it, especially in the prestige market. There are so many great points he makes in this video that can be applied to any business. Pay particular attention to his discussion about the future and transformation of retail business. I bet you’ll have a whole new perspective from now on when you hear the word “warehouse”!
I know you know that if you want your business to stand out from your competition, you must differentiate your brand. Duh! But, one of the stumbling blocks for making that happen can be coming up with specific ways to do it. That’s why you need 50 Ways to Differentiate Your Brand, co-authored by Derrick Daye, The […]
The global internet, including Social Media engagement, is held together by thousands of thin underwater cables. Social media engagement. So important. Crucial for small businesses. And it’s a wireless thing, right? Wrong. We think the internet’s in the cloud. But really, it’s in the ocean. These thin underwater cables are the circulatory system of the […]
Admit it. We all want someone to come along who can provide our business with a guaranteed search engine ranking. And some SEO firms are more than happy to be that someone. To be that SEO hero. To swoop in past everyone else and rescue your business from the Search Engine monsters that are chewing […]
With 140-character Twitter tweets and 6-second Vine videos, the need to communicate our value on a smaller screen and in smaller amounts of time is clear.